It seems as though business owners must jump through many hoops before the final launch of their product. But, those in the alcohol industry have to jump through even more hoops as their products are more regulated and restricted. For example, recently, the Association for Packaging and Processing Technologies (PMMI) released a report stating that all craft spirit and craft beer labels must first be approved by the Alcohol and Tobacco Tax and Trade Bureau (TBB). Obviously, this affects anyone in the craft beer industry that’s trying to put new products on the market. But, fortunately, knowing more about the label design process can help craft beer business owners protect their investments. And, continue to release the products they want as smoothly as possible.
So, what are the effects of craft beer business owners having to send label designs for approval to the TBB? Basically, it speeds down production. When you have to add another step onto the production process, products aren’t sent to market on time. Obviously, this can lead to the loss of funds. Especially when timelines have already been set and deadlines need to be met. In most cases, this new 2019 rule has two different effects on craft beer businesses:
Along with having to get an approval for new labels, craft beer companies must jump over other hurdles as well. Specifically, these may include:
Fortunately, there’s a way around having to suffer through a production slow down due to craft beer label regulation. Here at Blue Ribbon Tag & Label, we work to make the labeling process seamless with businesses of every industry, including craft labels. So, we will do what we can to help the process as we understand the need for regulations and approval processes.
We help to both create and develop custom craft beer labels. And, can deliver the design for approval before it’s printed. This way, you don’t have to have your product sit in a tank or start labeling your packaging before your label has approval. Contact us to start on an eye-catching label that will stand out to your distributors and the customers in the stores today.