We use bottles to contain lots of different substances. They might hold body care products. They commonly contain beverages. Some bottles hold hair products. No matter what these containers hold, they all have at least one thing in common. Each of them has a label that describes what’s inside of them. And each of those labels is designed specifically for the brand and product. So, if you have a product and you want to use bottles to contain it, you should look into some bottle label design tips. This will definitely help as you move closer to getting your products in the stores.
So, first, let’s discuss what you need to know about labels in general. Whether you use a bottle or a box for your product, you should be aware of a couple of things when it comes to label design. Let’s take a look at a couple of points.
Point #1: Labels are the first thing people notice. So, it’s important to make sure your label is something people will want to take time to read. It needs to be aesthetically pleasing. This leads us to our second point.
Point #2: Font and colors are very important! Make sure you use wording and colors that complement one another. You’ll want to use a font that is easy to read and colors that reflect your brand. Your colors shouldn’t make your label look too busy or overly exaggerated.
Point #3: Labels shouldn’t be hard to understand. Don’t make people work too hard to discover exactly what the product is and what it does. Basically, if it’s a shampoo, the label should say that. If it serves a specific purpose, say so: “Moisturizing Shampoo” or “Damage-Repairing Shampoo”, and so forth. If it’s a certain kind of beverage, tell us that fact: “All-Natural Apple Juice”, etc.
Now that we’ve established a few of the common rules of label design, let’s talk about your bottle label design. As you create your label for your bottle, you should keep in mind that you’re working with an interesting kind of space. You don’t really have a flat surface for your label. This means that your design can’t exactly be wide. But, it can belong. You can definitely use that kind of space to your advantage. Okay, let’s get into some details of bottle label design.
Ready to make your custom bottle label design? If so, then contact Blue Ribbon today! We’ll help you design the labels and get them printed and ready to be seen by consumers. Contact us today!